Advertising FAQ

YES! If you want to grow your business and make more money, you need to advertise. Your competitors are likely working to attract your customers right now, so you need to be sure your business brand has the right audience of pinefm listeners

When you select an advertising medium, you're buying an audience to create and maintain that awareness. When you advertise on Pinefm, you are "renting the ears" of thousands of radio listeners throughout the radio to tell your story.

Advertising is an investment in success that creates traffic in your business, boosts the morale of your employees and creates and maintains "Top of Mind Awareness" (TOMA) for your brand.

Advertising gives your business a successful image! Businesses that succeed are usually strong, steady advertisers.

Radio is the number one reach medium according to recent studies. Online radio reaches more people each week than any other platform!

--Consistent radio advertising creates top of mind awareness ("TOMA") for your business!

--Radio's unique formats allow you to target your best prospects.

--Radio reaches prospects closest to the point of purchase.

--Radio drives people to research your business online.

--Radio maximizes the return on your total media campaign. Radio REINFORCES the messages consumers receive.

--Radio advertising positively impacts bottom lines sales.

You'll find the answers to basic questions at

You'll also find contact info for our Marketing Professionals who can help you get started.

We will be happy to answer any additional questions and put you in touch with one of our Radio Marketing Professionals either in your area or one most familiar with your line of business who will be happy to perform a free customer marketing analysis for you.

Just answer a few questions and tell us what you want to accomplish and we'll put together a game plan with no obligation on your part! We'll present a recommended radio schedule so you can "rent all those ears" and tell your story!

We'll also present some ideas for an effective, attention-getting commercial to tell that story, create traffic and build "Top of Mind Awareness" of your business name or brand!

Not being fully committed to growing your business with a great advertising game plan.

Almost any business can get all the customers they need by "owning the airwaves" of the right radio stations for their business, but some advertisers throw in the towel before giving the game plan a fair chance to yield measurable, long-term results.

A consistent advertising schedule will create "top of mind awareness" with Pine Belt consumers and can be very cost-effective compared to other media that are rapidly losing ground and effectiveness when compared to radio.

Make a radio advertising game plan and stay with it all year long! Consistent, long-term radio advertising that keeps your business "top of mind" with consumers will grow and help maintain your slice of the "Pine Belt Pie" (market share).

Except for a special event that requires a short "saturation" type schedule; consistent, steady advertising throughout the year, will achieve the goal of creating "top of mind awareness" of your business among pinefm consumers!

It's kind of like pushing a car or launching a rocket into space. It stars very slowly, but builds momentum. Once you get it going, it's much easier to maintain that momentum and continue gaining new customers and growing your market share.